Montréal Olympics Amik (mascot/logo)



amik stuffed

“Amik” the beaver was chosen as the official mascot for the Summer Olympic Games of Montreal, 1976. The name “Amik” means beaver in the Algonquin language. This is one of the few times that the Canadian identity of the beaver was done well, with no cheese or kitsch. Still solid thirty years later!

Similar Posts
Gallant Bicycles Identity
Oinpegitjoig L’Noeigati Logo
Manitoba Hydro Logo
Bigstone Cree Nation Logo
Cloverdale Paint Logo
Toronto Blue Jays Logo
No Frills Logo