Cheerios “Railroad Models” Cereal Packaging

cheerios-rr-watchman.JPGcheerios-rr-mine.JPGcheerios-rr-suburban.JPG

This is always a good idea, turn something that would be thrown away into a fun secondary use. This example expands on the family breakfast food, by including the experience of transforming the boxes into buildings and for a train set (a popular toy of the era) diorama. There does not seem to be any blatant endorsements, unlike the cereal promotions of today, although the simple act of making your box into a toy would build obvious connection to the product (Plus the ability to collect them all eight!). Now, imagine if all packaging was this useful and well thought out!

 

Images created by Gasoline Alley

Similar Posts
Orazios Olive Oil
Stolen Riches Shoelaces
“Tim Bovaconti” Album Art
Pelletier 1976 Revel Cider
Motomaster Snowmobile Oil Tin
Moto Boy’s Self-titled Debut CD
Beaus + Polaris Music Prize Beer