No Printers, No Printing Ads

CONCOURS-IMPRIMERIE-3

CONCOURS-IMPRIMERIE-2

CONCOURS-IMPRIMERIE-

Created to reverse the negative thinking and popular concept that print is dead, this campaign reminds us that the majority of things around us have been designed and printed. Agency reative director Jack Latulippe says “that we tend to forget the presence of printed material in our daily lives, even though we are constantly surrounded by it. The campaign clearly expresses that these ordinary items have much less value without proper packaging.”

 

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