Government of Alberta Rebrand


Out here in Alberta we’re getting rebranded. After many months of extensive research across Canada and the U.S., The Alberta Brand ( committee chose the slogan: “Freedom to Create Spirit to Achieve”. In my discussions with Alberta Brand representative Marvin Luethe: The brand is clearly about the people of Alberta rather than the place. In addition, the logo shown above was created in more than one hundred versions to evaluate the most appropriate signature that felt right for Alberta. From a native Albertan perspective: I find this new logo and brand inspiring and very meaningful. I wonder what our friends across the country think?

-Greg Ball

Similar Posts
Canadian Anthem Ad
K-Y® ‘Warm Up To Love Again’
Mason and Risch Piano Ad
“Welcome to Sault Ste Marie’s fine Motels” Brochure
Astral Bus Shelter Hacks
Current Pursuits Poster
Financial Advisor Business Card