In The Air, Tonight

1424189066InTheAirTonight_2 1424189065InTheAirTonight_4

Tweeting the hashtag #homelessness changes the facade of the¬†Ryerson School of Image Arts and Ryerson Image Center from a cold blue representation of current weather conditions into a warm, empathetic red. The building-sized, tweet-reactive visual representation of the plight of Toronto’s homeless is back again, and this time, it’s bigger, better at communicating its important message, and even more interactive than ever.

Similar Posts
Expo 86 Homage
Giant Beaver at Beaverlodge, Alberta
The Globe and Mail Centre
Momofuku Restaurant – Toronto, Ontario
21st Century Pissoir – Victoria, British Columbia
Hid-A-Bag Bear Proof Trash Container
Democracy Flocked Wallpaper