Explore the Canadian creative economy.
Discover the makers/companies behind Brand Canada.
For the AZX Project Adidas has linked up with 24 of the world’s most popular sneaker shops in the world to create and design new versions of the 1970s-1980s ZX sneakers series. Each boutique represents a letter of the alphabet, minus the x and z.
Canada’s Goodfoot, the “G” in the lineup, uses recycled materials and Adidas’Grün project technologies to create an eco and stylish trainer. Soft grey suede on the back, reflective paneling on the sides and green suede on the forefoot, makes for a striking bold, simple look.